AI Insights · Timothy · April 2022
Top 5 Ultracasual Games Performance in South Africa, Q1 2022
Discover the performance of the top 5 ultracasual games in South Africa during Q1 2022, including trends in downloads, revenue, and active users.
In the first quarter of 2022, the top 5 ultracasual games on a unified platform in South Africa showed varying trends in downloads, revenue, and active users. Here’s a detailed look at their performance, based on data from Sensor Tower.
Frozen Honey ASMR, published by Crazy Labs, saw a significant rise in weekly downloads, peaking at 29.6K in early March before tapering off to 9.6K by the end of the month. Weekly active users followed a similar trend, reaching a high of 48.8K in early March and then declining to 18.5K by the end of the quarter.
Acrylic Nails!, also from Crazy Labs, experienced fluctuations in weekly revenue, with a peak of approximately $79 in mid-January and a more stable trend around $50 in March. Downloads varied, starting at 16K at the end of December, dipping to 3.1K in late February, and then rising again to 8.4K by the end of March. Active users showed a general downward trend from 35.7K in early January to 21.9K by the end of March.
DIY Makeup, another title by Crazy Labs, maintained a relatively stable download rate, with weekly downloads ranging from 3.1K to 7.6K throughout the quarter. Active users saw a peak of 44.5K in early January, followed by a decline to around 19.2K in mid-March, before recovering to 30.4K by the end of March.
Fill The Fridge! from Rollic Games showed a steady increase in weekly revenue, reaching $110 in early March. Downloads grew significantly, from 473 in early February to 17.6K by the end of March. Active users mirrored this growth, starting at 409 in early February and climbing to 34.4K by the end of March.
Antistress - Relaxing games, published by Moreno Maio, observed a decline in weekly revenue from $81 at the end of December to around $45 by the end of March. Downloads showed a mixed trend, peaking at 7.6K in early February and then stabilizing around 4.9K by the end of March. Active users saw a decrease from 55.6K in late December to 44.9K by the end of March.
For more insights and detailed data on app performance, visit Sensor Tower.
